ALEXANDROV&PARTNERS business consultants advised a world-famous cosmetics industry representative on expansion of its business to the Asian market. As part of the advice, they analysed information about the potential counterparty and provided respective information on fair practices of the latter. At the same time, in the course of our advice we provided the Client with information on special aspects of doing business in Asian countries and several recommendations on how to further carry out business in this region.
The Client’s key concern was to regulate relations related to copyright to its trademark. In order to accomplish this task, we suggested to draft a cooperation agreement, which not only establishes mutual rights and obligations of the parties in relation to production, but also establishes the delineation of markets where Client’s products are sold.